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You are in: Road Safety News: 14 May 2007

One for the road?

A summer drink drive campaign featuring a pint of blood in a beer glass under the heading ‘One for the road?’ has been launched by Stennik, road safety publicity specialists.

There are two creative treatments – one with a pub beer garden in the background and the other using an abstract backdrop.

The campaign is being offered to road safety teams across the UK in the form of A4 and A3 posters. The artwork can also be adapted to suit other media including bus backs and Adshel posters.

“As with all our campaigns, the idea is straightforward and simply executed,” explains Jo Lazar, campaign manager. “It’s a professionally produced campaign that RSOs can buy into for as little as £200 plus VAT.”

The closing date for orders is 25 May, and campaign resources will be distributed in early June.

For further information, price list and order form contact Jo lazar on 01379 650112, or jolazar@stennik.com.


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