Glowbags combine fashion and road safety

A new product, the ‘Glowbag’ is attempting to combine road safety with high fashion.

Designed with bikers, cyclists and school children in mind, the high visibility Glowbag was born out of retro reflective technology.

"Getting away from nerdish looking yellow strips, Glowbag has gone out on a limb to proclaim we can all look stylish and be seen," says Glowbag’s Andrew Webb.

New ideas, interesting styles and looking good are all encapsulated in the ‘Alpha series’ of Glowbag. A further two launches are planned - the Beta series in January and the Delta series next spring. Both will be very different from the road safety retro reflectives that make up the Alpha series.

Glowbags can be purchased on the net at WWW.GLOWBAG.COM or via a devoted order line on 0207 5822282. Prices range from £21 - £59. Alternatively, further information can be obtained from Andrew Webb, 0207 7931551.