The THINK! team has produced a new six-sheet poster for outdoor advertising targeting teenage pedestrians.
The posters - which carries the strapline 55 teenagers a week wish they'd given the road their full attention - will be sited in the vicinity of secondary schools in major conurbations, where teenage pedestrian KSI numbers are highest. The campaign will run for two weeks from 26 September.
For a list of the poster sites log onto the THINK! website and go to the password protected RSO section.
Adshel and Decaux versions of the posters can be ordered from the THINK! catalogue, and A4-A2 sizes will be available to order at the end of the month.