Royal Award for Staffordshire ‘black box’ programme
An innovative young driver training scheme that harnesses the power of black box technology has won a Prince Michael International Road Safety Award.
The programme has been developed by Staffordshire’s road safety team in partnership with GreenRoad Technology.
The black box system records acceleration, cornering and other behaviours, giving instant feedback on a dashboard warning light system and into a computer record back at home.
By looking at driving patterns with family members and road safety trainers, the driver can learn how to improve and their development can be monitored.
Analysis showed that on average the young drivers improved by an impressive 66% during the trial and the insurance company Admiral is offering a 25% discount to drivers who have successfully completed it.
The road safety team has set a target of attracting 400 young drivers to the scheme over the next 12 months.